{"id":3386,"date":"2023-12-01T11:36:43","date_gmt":"2023-12-01T10:36:43","guid":{"rendered":"https:\/\/www.vedreine.com\/packaging\/?p=3386"},"modified":"2023-12-01T13:19:15","modified_gmt":"2023-12-01T12:19:15","slug":"la-presse-en-parle-vedreine-accroit-ses-capacites","status":"publish","type":"post","link":"https:\/\/www.vedreine.com\/packaging\/fr\/2023\/12\/01\/la-presse-en-parle-vedreine-accroit-ses-capacites\/","title":{"rendered":"La presse en parle : “Vedreine accroit ses capacit\u00e9s”"},"content":{"rendered":"\n

D\u00e9couvrez l’article du magazine L’Usine Nouvelle<\/a> consacr\u00e9 aux investissements et d\u00e9veloppements engag\u00e9s par Vedreine :<\/strong><\/p>\n\n\n\n

En 2022, \u00e0 la suite de l\u2019acquisition du suisse Varipack, Pierre Vedreine, le dirigeant de l\u2019entreprise familiale devenue le groupe Vedreine Packaging, annon\u00e7ait un programme d\u2019investissement pour renouveler une partie de son parc industriel. Ce renouvellement a \u00e9t\u00e9 lanc\u00e9 avec l\u2019installation en Suisse<\/a> d\u2019une machine d\u2019impression flexographique et d\u2019une bobineuse qui vont permettre, indique Pierre Vedreine, \u00ab de satisfaire des volumes de commandes cons\u00e9quents tout en conservant l\u2019agilit\u00e9 d\u2019une entreprise de taille moyenne \u00bb<\/em>.<\/p>\n\n\n\n

Aubaine et d\u00e9fi<\/h2>\n\n\n\n

\u00ab Dans le contexte actuel d\u2019envol\u00e9e des co\u00fbts de production, de p\u00e9nuries de mati\u00e8res premi\u00e8res, d\u2019inflation forte entra\u00eenant une d\u00e9consommation des m\u00e9nages au niveau europ\u00e9en, les grands industriels de tous horizons, de la pharmacie \u00e0 l\u2019agroalimentaire, r\u00e9duisent les volumes<\/em>, explique le repr\u00e9sentant de la quatri\u00e8me g\u00e9n\u00e9ration \u00e0 la t\u00eate de l\u2019entreprise. D\u2019un c\u00f4t\u00e9, les grands du secteur de l\u2019impression d\u2019emballage souple commencent donc \u00e0 prospecter vers des clients demandeurs de plus petits volumes. De l\u2019autre, les clients eux-m\u00eames recherchent de nouveaux partenaires parmi des entreprises habitu\u00e9es \u00e0 des volumes moins importants. \u00bb<\/em>\u00a0En outre, l\u2019offre devrait se concentrer \u00e0 l\u2019avenir en raison de probl\u00e8mes de succession et de transmission chez un certain nombre d\u2019acteurs. Ce contexte constitue \u00e0 la fois une aubaine et un d\u00e9fi pour des entreprises telles que Vedreine Packaging, avec une multiplication des opportunit\u00e9s mais aussi une intensification de la concurrence. Pierre Vedreine compte donc\u00a0\u00ab tirer son \u00e9pingle du jeu \u00bb<\/em>\u00a0en se positionnant davantage sur les petits \u00e0 moyens volumes.<\/p>\n\n\n

\n
\"\"
Avec ses nouveaux outils, Vedreine Packaging veut faire davantage concurrence aux grands de l’impression d’emballages souples.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

Impression flexo et bobineuse<\/h2>\n\n\n\n

Dans son usine de Baar, en Suisse, le groupe a donc mis en service une machine d\u2019impression flexographique 10-couleurs, pour des feuilles d\u2019une laize de 1200 mm, \u00e0 une vitesse de 450 m\/mn, et une bobineuse enti\u00e8rement automatis\u00e9e, avec robot de chargement\/d\u00e9chargement, fonctionnant \u00e0 la vitesse de 1000 m\/mn pour des feuilles d\u2019une laize de 1400 mm. \u00ab Elles nous permettent d\u2019accepter des commandes dans de tr\u00e8s grands volumes, sur aluminium de 7 \u00e0 70 \u00b5m, tous types de films simples, multicouches ou papiers complex\u00e9s, avec une qualit\u00e9 premium \u00bb<\/em>, se f\u00e9licite Pierre Vedreine. Qui annonce des investissements compl\u00e9mentaires en 2024.<\/p>\n\n\n\n

Implant\u00e9 \u00e0 Bargues (Cantal) et en Suisse, Vedreine Packaging r\u00e9alise un chiffre d\u2019affaires de 19 millions d\u2019euros, dont 51% \u00e0 l\u2019export, r\u00e9parti entre la confiserie (60%), les produits laitiers (30%), la pharmacie et les cosm\u00e9tiques (10%).<\/p>\n\n\n\n

Article r\u00e9alis\u00e9 par Arnaud Jadoul<\/p>\n","protected":false},"excerpt":{"rendered":"

D\u00e9couvrez l’article du magazine L’Usine Nouvelle consacr\u00e9 aux investissements et d\u00e9veloppements engag\u00e9s par Vedreine : En 2022, \u00e0 la suite de l\u2019acquisition du suisse Varipack, Pierre Vedreine, le dirigeant de l\u2019entreprise familiale devenue le groupe Vedreine Packaging, annon\u00e7ait un programme d\u2019investissement pour renouveler une partie de son parc industriel. Ce renouvellement a \u00e9t\u00e9 lanc\u00e9 avec […]<\/p>\n","protected":false},"author":3,"featured_media":3394,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-3386","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"yoast_head":"\nLa presse en parle : "Vedreine accro\u00eet ses capacit\u00e9s"<\/title>\n<meta name=\"description\" content=\"Avec ses nouveaux outils, Vedreine Packaging veut faire davantage concurrence aux grands de l'impression d'emballages souples.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vedreine.com\/packaging\/fr\/2023\/12\/01\/la-presse-en-parle-vedreine-accroit-ses-capacites\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" 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